Better People Better Athletes

High performance athletes are known for their intense focus and fierce dedication toward their sporting careers. In their quest for podium performances, well-rounded athletes look beyond their immediate sport goals and work towards balancing their lives and planning their futures. CSI Calgary has been promoting this holistic development of athletes as a core philosophy since its establishment. Over the years this culture has been nurtured and permeates the current and alumni athlete community.

Understanding that addressing “life outside and beyond” sport is a critical performance factor, the CSI Calgary delivers dedicated programs, and personnel to work alongside athletes, supporting them in a wide variety of areas. Recently, the more formalized national Game Plan program has significantly elevated the content and quality of services available.

In addition to being prepared for performance and life, CSI Calgary firmly believes that athletes who are prepared and confident off the field of play perform better. “Our aim is to prepare athletes to be responsible, confident, self-reliant and contributing citizens that are engaged with, and contribute back to the community,” says Dale Henwood, President and CEO. “Developing them as people helps them grow as athletes. Public support and connection to sport is better if we have good people representing our country.” Henwood has been a driving force promoting this philosophy for more than two decades.

Brad Spence, two-time Olympian and former CSI Calgary athlete is an example of an athlete giving back to the community. Retiring after the Sochi Winter Olympics in 2014, Spence decided to give back to the community by creating a not-for-profit organization, pulling together a Board of Directors that includes fellow CSI Calgary alumnus Jeff Christie. Originally Helmets for Heroes, the new Creative Impact Health Foundation focuses on concussion awareness and education to minimize the risk of traumatic brain injuries. So far they have completed 14 projects involving athletes with a CSI Calgary connection.

“As an athlete I feel I have a duty to give back,” says Spence. “I couldn’t have pursued my dreams and gotten to where I did, without the support of the community.” Spence is one of many CSI Calgary athletes and alumni using their lessons and success in sport to make our city a better place to live. Whether they are giving their time and energy sitting on non-profit Boards, contributing to existing foundations or starting their own, these athletes have embraced the concept of giving back to their community and acting as positive role models.

There are many organizations with a strong CSI Calgary connection, the following are some examples of athletes leading the development of local community programs: Fast & Female (Chandra Crawford), KidSport (Kathy Salmon), Right to Play (Clara Hughes), Ski Fit North (Becky Scott) and Wickfest (Hayley Wickenheiser).

“It is so encouraging to see the number of CSI Calgary current and alumni athletes dedicating their time towards different community initiatives,” says Cara Button, Director Stakeholder Relations and Game Plan administrator. “Seeing what athletes are doing validates our work.”

Game Plan is a world-class program developed to support national team athletes in living better lives both during their high-performance careers and beyond. The program is being delivered across Canada by the Canadian Olympic and Paralympic Sport Institute Network (COPSIN), supported by the Canadian Olympic Committee (COC), the Canadian Paralympic Committee (CPC), Sport Canada and is powered by Deloitte.

Canadian Sport Institute Calgary: @csicalgary
Written by Lisa Thomson
22/03/17